Saturday, June 30, 2012

Internet Marketing Charlotte Company Watches Transition from Traditional to Web-based Strategies

Greater charlotte biz April ad Is Internet Marketing Working for Charlotte?“The very first place we all turn is to the Internet when we want to find out about a company, product or service,” says Jay Joyce with The Idea People in Charlotte.  “The Internet is current, proactive, engaging, informational, and will never cold call you or spam your email!”

Traditional marketing with direct mail letters, print advertising, radio advertising and the overused promotional items have taken a back seat to Internet marketing and increasing our business’ presence through the Internet.  “The number one resource for all of your existing and prospective customers to learn more about your company, product and services is on the Internet,” says Joyce.  “Of course, just putting a website up is a good first step, but launching an on-going focus on Internet marketing and web campaigns can quickly build traffic and referrals.”

Internet Marketing Benefits for Your Charlotte Business

  • Posting fresh content that is written for a specific product or service, in the correct format, can touch new customers;
  • Keeping your social marketing outlets current with fresh topics and discussions can spur new relationships with your customers;
  • Adding video production elements to your website and social marketing outlets can add a new depth of information and engagement with your customers;
  • Creating unique learning events or product showcase events through the Internet can quickly raise your posture in search engine rankings;
  • Marketing on the Internet creates multiple in-bound opportunities for customers to come to your door at their leisure, on their schedule and at their need;

“The Internet is the best marketing resource for building many customer touch points that are in no way intrusive, Square google ad 120211 Is Internet Marketing Working for Charlotte?bothersome, or unwanted,” says Joyce.  “We work with our Internet marketing clients in building vertical web marketplaces that are uniquely focused on how and why a potential customer is searching for their product or service.”

More and more Charlotte businesses are turning to Internet marketing as the primary avenue for proper messaging and content delivery to large customer audiences.  “We create web content and Internet marketing channels that focus on the customer’s needs and wants in an environment that is engaging, informational and timely,” said Joyce.

To learn more about Internet marketing programs and ideas, please call Jay Joyce with The Idea People at 704-398-4437 or email Jay to schedule a private business meeting.  We look forward to helping your company grow through professional Internet marketing.