The Idea People have been retained by national medical supplies distributor and e-commerce website DealMed Medical Supplies, based in Brooklyn, New York, to develop and manage a national social media marketing program.
“We will be developing new social media touch points, creating and distributing custom content, and managing social media content to drive new volumes of traffic to the DealMed website,” said Jay Joyce, president with The Idea People. “DealMed does business with over 7,000 physicians and more than 500 EMS agencies through providing quality medical supplies and inventory.”
DealMed’s online e-commerce website offers thousands of medical supply products from IV therapy to exam room supplies to pharmaceuticals to a complete line of diagnostic supplies.
“Social media marketing is emerging as a vital partner to growing e-commerce store customer referrals and new routes for sales,” says Joyce. “As we develop a custom social media marketing plan for DealMed, we will emerge with an extremely focused and targeted social media channel to complement the company’s offline sales strategy.”
In addition to mainstream social media marketing channels like Facebook and Twitter, The Idea People will be introducing successful medical marketing social touch points like blogs, online forums, display advertisements, other websites, and public relations outlets.
“Our goal with a social media marketing campaign is to deliver a client’s content in a social manner and environment,” adds Joyce. “Online consumers are smart and are looking to form social relationships with brands and companies that have their best interest at heart, and that is always our top mission when working with clients in social media marketing.”
If your company would like to learn more about creating and distributing targeted content through a social media marketing campaign, please call Jay Joyce with The Idea People at 704-398-4437 or email jay@theideapeople.com.
