Charlotte Web Design & Business Blog Growth Agency Honored in MerchantCircle.

The Idea People is pleased to announce that our creative marketing and business growth company has been honored as a Charlotte business to be accepted in the MerchantCircle “Circle of Business Excellence” program.

“We are a long-time supporter and business participant with the MerchantCircle national business networking and business promotion website,” said Jay Joyce of The Idea People.  “They do a really good job at letting businesses of all sizes across America build an Internet presence to network with other businesses and customers.”

Every MerchantCircle profile business page has a panel of 10 different compliment categories that visitors and customers can click to compliment.  The compliments include customer comments like “Creative,” “Best of the Best,” “Knowledgeable,” and “Expert”.

To qualify for acceptance into the “Circle of Excellence” program, your business needed to receive 10 compliments in 3 or more categories.  This requires time and visits by businesses and business peers who know and have used your business.

“We include a MerchantCircle business listing account with all of our business social media service programs,” added Joyce.  “MerchantCircle does a very good job of connecting our client’s business profile into an active community and search engine relevancy factor.”

If your business would like to increase your organic search engine relevancy rankings and increase your business exposure through Internet marketing, please contact Jay Joyce at The Idea People at 704-398-4437 or email jay@theideapeople.com.

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Charlotte Web Design Company Earns Merchant Circle Top Merchant Award!

The Idea People has just been awarded the “Top Merchant” seal from the national business community website of MerchantCircle.

Top Merchant badge is given to merchants who distinguish themselves as a reliable and trusted source on MerchantCircle. These merchants rank among the most successful in using MerchantCircle to find customers and promote their business online.

The Idea People has previously been ranked as one of the top-performing business websites in the Charlotte directory of MerchantCircle with a 98% website reputation ranking!

The Idea People has offered web design services, Internet marketing services, business growth workshops, and graphic design services to the MerchantCircle community since October 2009.  “We have supported MerchantCircle and the Charlotte business connection services they have offered for the past couple of years,” says Jay Joyce of The Idea People.  “They do a good job at connecting Charlotte business owners, consumers and businesses together in one online community.”

If your business needs Charlotte web design, Charlotte internet marketing, Charlotte business blog design, Charlotte business growth services, or even Charlotte graphic design services, please call Jay Joyce at The Idea People at 704-398-4437 or email jay@theideapeople.com.

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Charlotte Web & Business Growth Workshops Return Jan. 13, 2011 to The Idea People with “Business Blogs & Social Media Can Grow Your Business”.

Our Winter 2011 series of Workshops for Business Owners in Charlotte stem from the hottest business topics from business owners on the web and from our client base at The Idea People. These workshops are for business owners who want to grow your business, increase your business customer base, differentiate from your competitors, and make better customer relationships and experiences with your company. Business owners only, please!

Your instructor for each workshop is Jay Joyce, managing partner of The Idea People, author of The Success Guide for Your Small Business, who is a business blog, business social media, and a marketing and business development professional with 25+ years of experience, a business trainer and motivator, and an expert in building business brands and customer relationships.

There are only four (4) seats per workshop, on a first-registered, first-reserved basis, so that maximum attention will be paid to your individual concerns as a business owner.Each workshop is held here at The Idea People, 4424 Taggart Creek Road, Suite 111, Charlotte, NC 28208. Please, business owners only!

Date:  Thursday, January 13, 2011

Time:  3:00pm - 5:00pm

Who:  Business owners only!

Topic:  This is a real challenge in owning, managing and growing a business in 2011. You will learn the advantages of using Social Media and Business Blogs and some basic tasks that you can do every week to promote and grow your business using the Internet. You will emerge from this session with real-life applications to use immediately that will help you touch new customers, build relationships with existing customers, increase traffic to your website, strengthen your marketing messages to your customers, and how to "Blog" about your business. This is a MUST-ATTEND class if you aren't currently using these tools to compete and grow your business in 2011! This class is for business owners only, please!

RSVP:  RSVP for the Charlotte Business Blog & Social Media Workshop

For more information, please call Jay Joyce at 704-398-4437 or email jay@theideapeople.com.

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Charlotte Corporate Video Production – Video Will Energize Your Customer Relationships

The Idea People forecasts that really good business video production for your Charlotte business will emerge as a very important part of your total marketing plan in 2011 and 2012.  Will your business be able to embrace the Charlotte video production revolution?

The YouTube, Facebook, iPhone and iPad technology surge has everybody shooting and watching video everywhere.  Video is so much a part of our social lives now.  Google owns YouTube.  How many videos do you watch during the course of a week?

Some businesses already use video to promote their products and services…or a standard corporate video presentation.  With respect to the business video revolution we’re about to enter, the “standard” will need to be raised substantially and very quickly.

Think about it how quickly the evolution of web video has expanded.  It’s only been a couple of years!  And consumers are already embracing video as a personal choice as they explore shopping and purchasing decisions.

But today’s consumer expects more than a “talking head” in their videos for business products or services.  We think that tomorrow’s consumer will expect flashy graphics, moving objects, and more of a fine-tuned production…just what they are use to seeing at the movie theater and on television.  And this “tomorrow” is already here.

The video technology and accompanying development software is pretty much at our disposal right now.  At The Idea People, we can produce “tomorrow’s” video story today.  In addition to the actual script, or story, your new corporate and business video should encompass these tools:

• Overall creative theme for each video
• Succinct messages free of clutter, marketing jargon and “industry-speak”
• Informational and educational content
• Entertain me…give me something to stimulate my eyes while you fill my ears
• Music and soundtracks…music helps set a tone and mood.  Music will emerge as one of the key components to business videos in 2011
• Make me feel good toward your company…touch my emotions while you’re marketing to me
• Help me buy from you!  Don’t sell me anything…help me buy.

Business video is changing.  Video will help you form relationships with your customers before you even know they are your customers!  Embrace video.  Nurture video.  Because it’s moving quickly to your customer’s smart phones…right outside your door before they make a purchase.

Keep your Charlotte business video competitive.  Call Jay Joyce at The Idea People at 704-398-4437 or email jay@theideapeople.com.  We look forward to helping you keep in front of your customers through the smart and creative use of business video!

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