As we sail toward 2011, business owners and managers start the process of evaluating what worked, what didn’t work, and what should be working that we don’t have! Seriously, if your Charlotte business is not using social media and business blogs, you’re missing the opportunity to snag new customers. Easy to say. So let’s examine it.
The whirl of social media is all over us every minute of every day. Facebook, Twitter, LinkedIn, Merchant Circle, YouTube, Flickr, 
iTunes, Picasa, Blogspot, WordPress, Hotfrog, and 746 other outlets. You, personally, may not know about these or use any of these. But your customers are. How often do you use the Internet to find products, services, information and news? For a growing majority, it’s off and on all day long.
Social media offers your business the opportunity to integrate into your customer’s personal technology lifestyle. It’s non-threatening. It can be consumed at each person’s own pace. It can be ignored, put on a shelf, and consumed at a later date. Or it can be devoured immediately!
Here’s the real fact about business blogs and social media. If you’re not going to claim your space, somebody else will. There you have it. Sad but true.
You really can begin and form new customer relationships through the use of business blogs and social media. Your customers are looking for your products and services on the Internet right now. You are being evaluated in fleeting moments and seconds. And if you’re not “there”, you’re not even evaluated.
Call us at 704-398-4437 and let’s have a conversation about social media and business blogs. We know that they work. We know that they create new customer opportunities. This is the reality of the new economy. Your customers are using blogs, the web and social media to form buying decisions.
The real question is, “are you going to embrace this, or ignore it?” Email jay@theideapeople.com
