At what price does a cheap web design
in Charlotte become expensive for y0ur brand and company? There is no
doubt that you have heard horror stories about somebody’s web design
that they purchased from a cheap web design company. And usually the
stories you hear involve all of the problems that were caused by the
infamous cheap web design.“During the course of any given week, we talk with so many business owners and marketing people who are reaching out to us for rescue and knowledge about how to save their website from an inferior or vacated web design company,” said Jay Joyce of The Idea People. “As with anything in business, if it sounds too good to be true, it probably is.”
Signs of Bad or Cheap Web Design in Charlotte
- “It’s Only $99 a Month!” – Oh, the humanity of the $99 website design. But it does include hosting and SEO! “The reality of web design in 2014 is that there are evolving best practices for design, user experience, backend development, mobile applications, social integration and content optimization,” adds Joyce. “And you can’t get all of that from a reputable company for $99 a month. It just won’t happen to your benefit.”
- “My Web Designer Owns My Domain Name & He Won’t Let It Go.” – We put our web design clients in complete control of their largest marketing asset, the domain name and physical website. “I don’t know why this is such a problem, but all businesses should be the registrant and administrative contact for their domain name,” adds Joyce. “You should be able to relocate, update or manage your company domain name with 100% clean ownership.”
- “I’m Locked Into Some Type of Web Template & Can’t Get Out.” – Templates were made for cheap web design. Templates are fast to launch and easy for the web design company to churn out. “But web templates are bad for website owners who need flexibility for creating custom landing pages, optimizing content properly and altering the layout or design to look different from similar templates,” said Joyce. “We like custom design for the front-end of our client websites because we want the creativity, layout and navigation to be flexible and responsive to our client’s specific needs.’
- “My Website Does Not Rank on Google.” – Not ranking on Google or any search engine is a direct result of improper or zero content optimization. “We have a full-time website content writing team that researches, writes and optimizes content and images to be correctly submitted to the search engines,” said Joyce. “Our goal is beautiful web design with content that serves the needs and wants of the user while helping the site be properly indexed.”
- “I Can’t Get Anybody to Return My Calls or Emails!” – This is not only a sign of a cheap or bad web designer, it is also the sign of a bad business. “Communications with our clients is a top priority of our client services and project management people,” adds Joyce. “For more than 19 years we have taken the approach of collaboration and communication as the cornerstone for successful projects.”
- “I Have No Idea How or Access to Manage My Website.” – The Idea People believe in 100% transparency when we design, develop and launch your web design. “We will share everything about your new website with you,” said Joyce. “Our goal is to put you 100% in control of your website content, pages, software and hosting. After all, it’s your website, not ours!” In case you have plans to move the hosting of your website immediately after development, you should know the development platforms and languages that were used in development. Otherwise, you’re shooting in the dark when the new hosting people take over and don’t know anything about the programs that were used!
To learn more about custom web design, web development and mobile application development, and proper content marketing, please call Jay Joyce with The Idea People at 704-398-4437 or email jay@theideapeople.com. We can help you set realistic, professional expectations about your website project while steering you away from any cheap web design tactics or marketplace models.
